Hair coloring plays a crucial role in the hairdresser’s job, so it is essential to make a wise choice of the products used. The result will be directly influenced by the quality of the product, which will have an impact on customer satisfaction, loyalty, as well as the reputation of the salon. There are a multitude of products on the market, so how do you select the one that will suit your clientele? Here are some tips to guide you in your selection of the ideal hair colour product.
Ammonia-free hair coloring product
Above all, give great importance to the health of your customers’ hair and scalp. It will therefore be necessary to choose high-quality products with high-quality ingredients and few chemical substances. The B. life color range from the Italian brand FarmaVita is a great option, as it is ammonia-free and enriched with argan oil. B. life color cream meets the highest standards in the ammonia-free color cream industry. The addition of argan oil softens, conditions and moisturizes the hair while improving its elasticity.
Ammonia, generally used in colouring formulas to allow the penetration of pigments, is an aggressive product that can lead to dehydration of the hair resulting in dry and brittle hair. Its strong smell is also unpleasant for you and your customers. When you have the choice, it is therefore wise to opt for an ammonia-free formula such as B. life color by FarmaVita.
Versatile coloring for all hair types
When choosing a hair color brand, it’s important to make sure that you’ll be able to meet the needs of all hair types in your diverse customer base. Your customers’ requirements differ depending on the nature, porosity and shade of the hair. Whether your customers are looking for a natural shade or a vibrant and bold shade, it is essential that your products are versatile enough to guarantee a homogeneous and long-lasting result. It’s also important to choose the best stylist products to maintain your color.
Focus on ease of application
As a hairdresser and salon owner, your time is precious. You should choose products that are easy to prepare, apply and work with. The creamy texture of FarmaVita’s formulas is known to make blending easier and faster application. It is often overlooked to consider this dimension of the product, but it will significantly improve your or your stylist’s efficiency.
Conclusion
Choosing the best hair color product for your hair salon is not limited to the most beautiful shades, but it is also essential to ensure the health of your customers’ hair, the versatility of your products, and the effectiveness of your team. FarmaVita offers a variety of high-quality products that will meet your professional requirements. You will be able to maintain and improve your customer service and achieve an exceptional reputation by investing in such products, while building customer loyalty.
FarmaVita hair coloring product line
FarmaVita Life Color Plus
FarmaVita Life Color Plus uses the new EXCELSA Hp technology that restores the main components of the hair, namely water, proteins and lipids. The colour palette of this range includes 140 shades. Its main features are:
- Balanced formula: long-lasting color and 100% white coverage
- Maximum repair and protection that promotes better color penetration
- Deep, long-lasting hydration
FarmaVita Suprema Color
FarmaVita Suprema Color is a professional oxidizing permanent color cream that provides 100% coverage of gray hair. The results of this coloring are luminous and vibrant thanks to its creamy-based formula rich in conditioning agents and lipids that are combined with oils. The colour palette of this range includes 121 shades.
FarmaVita B. Life Color
FarmaVita B. Life Color is an ammonia-free coloring cream. The cream is composed of conditioning and softening components that allow complete protection during the color treatment. Enriched with argan oil, this gentle formula conditions, moisturizes and improves hair elasticity. The colour palette of this range includes 45 shades.
